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Get Recession Insurance! Convert your hobby,craft or idea into an Internet Business!

By: Ronnie Mack

The economy got you down?
Are you looking for another channel for cash flow?
Perhaps you are marching towards retirement and you have a desire to augment your income?

Have you looked towards the internet for a business solution?

Let’s look at the health of the American economy:
General Motors had a 60% market share in North America in the 50’s and 60’s, but, today it is approaching 20%. GM, the giant American icon, can no longer compete on its own turf.

GM failed to negotiate the competition 30 years ago and continued with the arrogance and mis-management that have cost thousands of jobs and broken dreams.

Then on the opposite end of the American success spectrum you have Exxon. In spite of surging energy costs to Americans, Exxon pocketed over $40B in 2007. Do you realize that is more than $1300 per second! And yet, your wallet and pocketbooks continued to be drained.

Of course it is related to supply and demand, however, it also is related to China and India who have limited policies mandating environmental controls on oil.

The mortgage meltdown, the perilous situation of social security, the timid and bearish stock market and the rising costs for energy and food are taking their toll.

You have an option. You can participate in the mother-of-all-markets, the Internet.

There is no doubt you can have an e-commerce enterprise on the web. Perhaps you have an idea for a service or a product that would be “internet ideal”. Perhaps you have a hobby or a craft that you can leverage into additional income on the web?

You may think:
• No, my idea won’t generate any interest or
• No, I may have an idea but I don’t know where to start!

Stay tuned, there is hope, resources and solution for you!

Take a look at the internet and check out some of these products for sale:
• Tumbleweed. Yes, there are businesses selling tumbleweeds! (Prairie TumbleweedFarm.Com
• Custom crutches. (LemonaidCrutches.Com)
• Purses made from old record albums (RecordPurse.Com)

So, if there is a market for tumbleweed, there has to be a market for your idea!

So, where do you start?
You may feel intimated since you have zero internet experience and the fear of internet sharks.

Read on for a quick primer on the steps to start your own internet business.
Most internet entrepreneurs are neophytes in the realm of e-commerce. These people mainly want to know 2 things before they launch into their business idea :
1) Does anyone else have an idea similar to mine?
2) Are there any potential clients searching for an idea like mine?

This is a natural instinct, however, in the realm of internet business these two questions present a difficult problem set: cost and time
In order to analyze your idea you make a decision to either:
1) Do the research yourself or
2) Pay for a market and competitive analysis
The trade-off is clear. Either sacrifice your time or sacrifice you cash.

So, after you successfully probe your market idea and competitors, what’s next?
If you’re new to the world of e-commerce you will need to be educated on the basics of Internet commerce.

You will need to know the basic tenants operating your own internet business.
These tenants include:
1) The basic fundamentals for running an internet business
2) Researching and choosinga unique domain name
3) Selecting a reputable,scalable and cost-effective host provider
4) Selecting a reputable and personable merchant account provider
5) Understand the basics of shopping carts,(SEO) Search Engine optimization and website security.
6) Designing and building your web site.
7) Selecting which business entity is right for you!
8) Build awareness on what your monthly “total” costs will look like!

The internet can be a hostile, cold and un-forgiving environment especially when you don’t know who you can trust.

The sole responsibility for making these decisions is yours. Be a savvy consumer, get some exposure to e-commerce before you begin.

When you have researched and selected your hosting and merchant account partners it’s time to get down to business.
You need to have a plan.
What are the checklist items?
1) As mentioned previously, do you research on your idea and competition.
2) Get some training in e-commerce.
3) Set up your e-business infrastructure
• Select your business name
• Register your business name
• Select your domain name
• Identify your business location.
• Check ordinances or home owners CC&R’s for home based businesses
• Generate your logo
4) Get the Legal stuff out of the way
• File for patents, trademarks or copywrites
• Determine which business entity is right for you ( sole proprietorship, partnership, LLC or corporation)
• Obtain the necessary permits and certificates ( health department permit, re-sale certificate, etc )
• Verify that you’re PCI compliant.
• Obtain your EIN number from the Federal Government
5) Determine the scope of your e-commerce business
• Will you operate as a non-profit organization?
• Will you operate on a worldwide basis?
6) Website Design and Integration
• Include an appropriate amount of time for designing, editing and quality assurance.
• Be aware of the time investment for application integration. ( shopping carts, blogs, forums etc )
7) Launch your website
• Submit you site to the web’s multiple number of search engines
• Execute a ranking improvement campaign
• Execute an advertising campaign
• Continue to search and appeal for quality customers through an SEO campaign.
8) Testing your website
• Ensure your website’s compatibility and view with Internet Explorer, Mozilla, Safari, Opera and more.
• Test for missing links etc
9)Set up your shipping and business materials
• Determine your best option or set of shipping options such as UPS, United States Postal Service, DHL and FedEx.
• Generate your collateral materials such as Business identity print materials, displays and business cards, etc.
10) Factor in business sustaining
• Allocate time and investment into your business’s upkeep and sustaining.
• Constantly review your overhead costs and initiate cost reduction projects.

This seems to be a lot of work. Relax, There is an internet solution that provides all your introductory business needs. You get low-cost market and competitive research, ecommerce training and an execution plan and checklist.

Check us out.

Article Source: http://www.109b.com/artdash

WebJeb.Com,LLC mission is to provide exceptional mentoring to small internet e-business startups. We provide cost-effective programs on e-commerce training, business execution plans, competitive analyses and market analyses using your own idea. We know starting your internet business should not cost an arm and a leg. Check us out at www.webjeb.com!

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